WHITE PAPER:
B2B professionals need to ensure their partners have up-to-date information, and that their web content is consistent and relevant across all channels. To simplify channel marketing, savvy businesses are looking towards channel content syndication.
EBOOK:
In this resource, experts determine the increasing relevancy of WCM from the perspective of the always-on customer. Access now to uncover methodologies for planning, customizing, and distributing content within the context of each user.
EBOOK:
This expert handbook reveals the secrets of effective web content management (WCM) by outlining best and worst practices. Dig into the key issues involved in setting up, developing, and managing effective WCM initiatives.
EBOOK:
This expert handbook explores how to leverage context-aware technologies to create appropriately personalized customer experiences. Discover how to deliver on the promise of personalized content delivery with tools and strategies for web content management, marketing automation, machine learning, and more.
WHITE PAPER:
In this resource, learn about a technology that enables integration of web applications into a CMS, so they can be centrally opened and edited, improving efficiency and making better web pages. Specifically, take a look at a video integration module that allows you to easily integrate videos into web pages, online shops and portals.
WHITE PAPER:
Web site optimization can drastically help your business increase conversion rates and bring in revenue, but it is not a simple process. Turn to this informative white paper to learn about the different types and strengths of online testing for site optimization, and determine which process is most effective for your organization.
CASE STUDY:
easyJet, Europe's leading airline, was struggling with a web content management system (CMS) that couldn't offer meaningful customer personalization. Check out this brief case study to see how easyJet implemented a new CMS that allows them to personalize the homepage for every visitor and make travel planning easier for all their customers.
WHITE PAPER:
This valuable guide explores the challenges of reaching China with your website and offers tips to help you successfully build a customer base in this emerging market. Also inside, find the answers to frequently asked questions regarding licensing.
WHITE PAPER:
In this resource, learn why the website as you know it is dead, and find guidance to help you engage and interact with customers through your content and build a stronger digital presence.
WHITE PAPER:
Your brand can be the next celebrity with these helpful tips. Find out how to improve customer relationship management and web content management by consulting this resource now.