sponsored by SDL Web Content Management Solutions Division
WHITE PAPER:
This is first in a series of papers that present emerging strategies and best practices for senior marketers to help their organizations prevail at today’s speed-of-light rate of change.
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You can harness the power of Web data by optimizing prices, creating unique value and gaining transparency into non-transparent markets. Take a look at this brief white paper to learn the 4 reasons why you should use Web data to increase revenue.
WHITE PAPER:
Access the following white paper to uncover the strategies and tools that the top performing organizations are using to effectively reach their consumer audience. Discover how to craft a powerful digital presence, integrate key tools, and more.
WHITE PAPER:
Web site optimization can drastically help your business increase conversion rates and bring in revenue, but it is not a simple process. Turn to this informative white paper to learn about the different types and strengths of online testing for site optimization, and determine which process is most effective for your organization.
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This informative paper describes enterprise 2.0, how you can make the leap from 1.0 to 2.0 as well as real-world examples of successfully engaging web content management.
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This case study explores NYSE Euronext's web content management (WCM) optimization journey. Read now to learn how they transformed their cumbersome, inefficient WCM into a cutting-edge system that simplified the content publishing process, reduced costs, and more.
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When a content management team is no longer enough to successfully attract and retain customers, what does the future hold for content management? How does context fit into the picture?
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In this report, look at the business drivers and adoption levels for social business, the benefits and issues being highlighted by users, and what platforms and infrastructures are being used for delivery.
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As the internet changes the way of traditional marketing and communication, discover a “True Profile” as a means of understanding customer behavior, actions and preferences using analytics. Learn the 4 key components of True Profiles and the business benefits included.
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Savvy organizations are turning their attention to the Web, and extracting data and transforming the useful content on websites into valuable business assets. This white outlines 10 proven business benefits that companies have realized by automating this process.